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“If you want to understand how a lion hunts, don’t go to the zoo. Go to the jungle.“
– Jim Stengel
Online Advertising, Targeted Adverts And PPC
Online advertising delivers promotional marketing collateral to your target consumer. Today’s consumer expects seamless, multi-channel digital experiences across desktop, mobile and tablet. Not only do they want integrated engagement, they also expect high personalisation, utility and instantaneous gratification relevant to their specific needs.
Today’s consumer expects seamless, multi-channel digital experiences across desktop, mobile and tablet. Not only do they want integrated engagement, they also expect high personalisation, utility and instantaneous gratification relevant to their specific needs.
Delivery Methods:
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Search Engine MarketingDesigned to increase the visibility of a website in search engine results, Search engines provide organic and sponsored results that are based on a web searcher`s query. SEM enables the listing to be more prominent for the target keywords enabling more traffic on to the website. |
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Online AdvertisingThis type of advertising uses pictures, text, animations and other graphics. This type of advertising can be targeted to user with particular traits to increase the efficiency. This type of advertising requires creative, placement and optimisation. |
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Social Media AdvertisingWith 80% of the audience constantly checking through social media channel, this avenue is the most valuable and ooked at medium today, we use our social listening technologies and advanced media planning and optimisation to provide the most effective ROI to all of our social media advertising campaigns. Our services include:Facebook Advertising – Likes, engagement, sponsored stories, mobile & app installs.
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RetargetingThrough this type of advertising a customer is driven to a client’s website through online and social ads. A cookie is then saved in the operating system of the customer. When he visits affiliate digital and social avenues he is served with targeted ads which are more effective and likely to be converted. |
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MobileThe medium of the future is mobile and we can do Push, Display and text advertising on mobile to a targeted consumers using our targeting and optimization. |